Employer Branding Programs
3 Levels of Support for Startups & SMEs
Designed to accompany you from diagnosis to strategy and activation, depending on your needs and stage of growth.
Employer Brand Audit - 3 Days to Clarity
A quick and structured diagnosis to understand where your Employer Brand stands today, internally and externally.
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Goal: Identify your strengths, weaknesses and priorities.
Outcome: A clear, visual snapshot of your current Employer Brand.
Best for: Business needing clarity before taking action.
Employer Brand Boost - 2 weeks Quick Wins
From clarity to action: define your short EVP and boost your visibility in 2 weeks.
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Goal: Clarify your message and improve visibility with quick wins.
Outcome: Clear EVP + refreshed visibility + actionable 30-day plan.
Phase 1: Express Audit & Clarity
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Internal & external perception review
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LinkedIn, websites and job ads analysis
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Quick benchmark & KPIs
Phase 2: EVP & Visibility Boost
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Define short EVP (3–5 key statements)
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Optimised LinkedIn & job ads
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1 Canva post template + 30-day visibility plan
Best for: Business ready for quick wins and increased visibility.
Employer Brand 360 - 4 weeks Strategy
A complete transformation from audit to strategy and activation.
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Goal: Build a full Employer Brand foundation to attract & retain top talent.
Outcome: From audit to strategy, a full Employer Brand roadmap.
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Phase 1: Full Audit & Foundations (5 days)
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Internal & external analysis
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Strengths, gaps & opportunities report
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Phase 3: Visibility Optimisation (1 week)
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Align LinkedIn, website & job ads with EVP
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List of HR content ideas
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Phase 2: EVP Clarification & Culture Alignment (1 week)
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Short & long EVP
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Key messages & proof points
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Phase 4: Strategy & Action Plan (1 week)
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90-day roadmap + KPI dashboard
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Final presentation
Best for: Business ready to scale and align people + culture + growth.
Strategic & Operational Approach.
I support start-ups and SMEs in structuring their HR foundations and in building a strong, authentic employer brand aligned with their growth vision.
My approach is both strategic and operational: I connect culture, HR and communication to create lasting engagement and meaningful performance.